Blog
Aligning your content strategy to your university’s strategic plan
Our CEO and Chief Content Strategist, Tracy Playle, explains why it’s important to align your content strategy with your organisation’s goals.
ContentEd 2018: booking and call for session proposals now open
ContentEd 2018 is live. You can now book online and submit speaker proposals. Join us on 14-15 June 2018 for Europe’s only content strategy conference for the education sector.
Ten pillars for getting the most of your content: how is your university doing?
How effective is your university’s content strategy and content management approach? Use our ten pillars of content strategy maturity to improve.
2017 Edition: which universities are using Snapchat?
Pickle Jar’s Junior Research Analyst shares an up-to-date list of some of the UK universities using Snapchat – and why all universities should too.
The resurgence of “old” social media in China
Our Chinese Social Media Specialist, Altman, discusses the re-emerging popularity of “old” social media platforms in China.
Influence mapping of #THEWAS 2017
Pickle Jar’s Head of Research carries out some analysis of online influence at the THE World Academic Summit 2017 in London.
Pickle Jar’s three top takeaways from CEAC 2017
After attending CEAC 2017 this week, our Managing Director shares her top three takeaways from the conference.
Mapping online influence at CEAC 2017
Who was driving the advancement conversation at #CEAC17? Who was making the most impact? Our Head of Research shares his influencer maps of CEAC 2017.
Creating content strategies in education that captivate, convert and control
Tracy Playle shares her slides and a summary of her talk on developing a content strategy from CEAC 2017.
Planning a content workshop for your university, college or school
How should you approach planning a content strategy workshop for your school, college or university. Tracy Playle shares her planning advice.
A student communications strategy to support mental health and wellbeing
Is a mental health services league table or more investment in services enough in higher education? Or might we also need a new take on student communications?
University Clearing: the 2017 round-up
Results day is a daunting day for some students. What were universities doing to ensure they understood Clearing and made the right choice for their future?
10 things I would love to change about education advancement
In the final post of the 10th birthday series, Pickle Jar CEO and Founder shares what she would change about education advancement.
10 ways that consultancies really add value to the education sector
In this fourth post of the 10th birthday series, Pickle Jar CEO and Founder shares how consultancies have added value to the education sector.
10 things I’ve learned in running an education sector consultancy for 10 years
As Pickle Jar turns ten, what has the company’s Founder and CEO, Tracy Playle, learnt from her experience of running a successful consultancy?
6 things to do before you start a website redesign project
How to create a web redesign project for your school, college or university that places audience needs and a content-first approach at its heart.
10 predictions for education advancement for the next 10 years
In this second post of the 10th birthday series, Pickle Jar CEO and Founder makes her predictions for the next ten years in education advancement.
10 ways that education advancement has changed in 10 years
To celebrate the 10th birthday of Pickle Jar, CEO and Founder, Tracy Playle, shares her reflections. This first post addresses changes to advancement.
Summer support packages to give your content strategy a nudge
Advance your school, college or university’s content strategy 2017-18 with our special summer support packages.
A planning model for your content strategy that plays to needs and emotions
Our CEO, Tracy Playle, offers up a simple model for planning content that is useful, usable, relatable and relevant.